How To Measure Stickiness In Mixpanel
- Define Your Key Events: Identify the actions that indicate user engagement.
- Set Up Tracking: Implement Mixpanel tracking for the key events.
- Choose a Time Frame: Decide on the period for measuring stickiness (e.g., daily, weekly).
- Access Mixpanel Dashboard: Log in to your Mixpanel account and navigate to the dashboard.
- Use the Stickiness Report: Find the stickiness report feature in Mixpanel.
- Input Your Events: Select the key events you want to analyze for stickiness.
- Analyze the Data: Review the stickiness metrics to see how often users return.
- Adjust Your Strategy: Use insights to improve user engagement and retention.